Web design is a complex process that requires a wide range of creative, business and technical skills. Most web designers worth their salt know the phrase web design is a laughably broad term and it requires an ability to see things from as many a side as possible - multi tasking in the extreme.
Good web design is a collaborative process. Every new web design is the solution to a design problem that can be summed up in a series of constraint questions: Who is my audience? What is the audience dynamic and more importantly what do I want my audience to do? Do I want them to read, enjoy, think leisurely and then buy my services or do I just want them to hit the chequebook as soon as is possible?
Web design is a constantly evolving dimension of marketing and it is a field that is crowded and competitive. A Web Design is Search Engine friendly, effective and affordable but remember the goal of Web design is not merely to dazzle, but to deliver information to the widest audience possible.
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